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· 3 min read
Tendai Chitapi

Shifting the lens to unlock long-term sustainable value for smallholder farmers

Desmond Tutu once said, “There comes a point where we need to stop pulling people out the river. We need to go upstream and find out why they are falling in.”

I recently attended the African Agri Investment Indaba 2023 in Cape Town. It is one of the leading global gatherings for agri-food investment in Africa. I found myself wondering whether I was attending an Investment Indaba or, rather a Lending Indaba.

My observation was that it seems that when people speak about investing in agriculture, what they are, in fact, speaking about is providing credit, lending, to small farmers. There is this unrelenting focus on the complex, seemingly mysterious risk presented by smallholder farmers, which precludes their access to finance. Whilst the need for small farmers to access credit is real and needs a resolution, lending is not, in and of itself, investment. Lending is a stop-gap solution, resulting in temporary relief to an ongoing need. The focus needs to shift away from lending and risk, and towards actual investment and value creation.

Lending and investment are fundamentally different in their objectives and, therefore, require fundamentally different mindsets. Whilst lending is mainly intended to enable growth (revenue growth, customer growth etc.), investment is intended to enable building (knowledge, infrastructure etc.). When considering investment, the way one measures success is not a matter of repayment and default, but rather impact, value unlock and wealth creation that results in upward economic mobility.

The distinction between lending and investment is important because it has different implications in farmer outcomes and behaviour; and this distinction is the difference between surviving and thriving.

Lending results in short-term benefit to the farmer, the ability to, say, finance their inputs for the season and once paid back, leaves some surplus earnings for their livelihood. But, often, this process results in cyclical dependency, and the farmer needs to access credit every season, with no real long-term upward mobility.

Investment results in long-term benefit to the farmers, and becomes a wealth creation tool, that unlocks value and enables farmers to begin to break the vicious cycle and become self-sufficient. Investment is, say, providing training on financial management and building infrastructure. It is building packhouses for farmers to aggregate produce and be able to learn and improve their quality and yields, which unlocks opportunities to scale and improve their earning potential over the long-term.

Think of it this way - lending is for the furniture, whilst investment is for the house. And many of us, when we speak of investment in smallholder farmers, are looking to provide farmers with the means to acquire furniture, whilst they have no house and are, essentially, homeless. What good is a couch without a house in which to put it? Someone at the conference commented that farmers are not idiots, and one farmer at the conference soberingly pleaded with investors present; “please trust us”. To continue the analogy, if we provide farmers with the means to build a house, they can acquire their own furniture.

So let us shift our focus, and instead of looking at the problem through a lending lens, look at it through an investment lens. The vicious cycle of lending, combined with the myriad of systemic challenges smallholder farmers face in Africa, results in a constant flow of drowning farmers. We need investment to go upstream and provide them with boats.

That’s some food for thought from me. Chew on it, and let me know what you think in the comments below.

· 3 min read
Tendai Chitapi

The Importance of Packaging In Determining Quality and Price

In our efforts to get a deep understanding of the fresh produce value chain, and how we can optimise it with our innovation, we engage with buyers just as much as we engage with farmers. And as much as farmers share the experiences and challenges they face with markets, we have also gained many important insights about what buyers are looking for and what matters to them.

Wash Pack Ship

· 3 min read
Tendai Chitapi

Mixed Vegetable Farming as a Strategy for Smallholder Farmers*.

As many of you know, in addition to being a Co-Founder of Kuronga, the journey of building this platform inspired my wife and I to get into farming ourselves. In our second year of farming, we have adopted a mixed farming strategy, focusing on a mix of higher value vegetables after having solely grown spinach (how we in South Africa refer to Fordhook Giant Swiss Chard) in our first year.

Lettuce

· 3 min read
Oliver Windram

Something that requires a bit of explanation to most people we speak to is why the matchmaking. Some of you may have noticed from our website that we claim to be a company focused on quality in agriculture, specifically the quality of high value, highly perishable fresh horticultural produce. We also claim that we are using AI to build automated grading solutions that farmers and market sellers can use to help standardise quality and grading standards in their operations.

Yet if you sign up and start using our app you will see our platform currently looks more like a matchmaking platform. A platform where farmers and buyers list the crops they are selling and seeking to procure respectively to attract each other.

Controlling and managing quality is vital in fresh produce supply chains. Quality significantly impacts shelf life, price and the ultimate nutritional benefit to the end consumer. Buyers are generally acutely aware of the importance of quality yet many farmers remain ignorant or are only partially aware to its importance. This is not a failing of the buyer or the farmer but rather the lack of an appropriate communication portal to convey the nuance and specifics of grading fresh produce.

We founded Kuronga because we realised that there is a market for every grade of produce. However, to access these markets farmers needed to improve their on-farm grading to cater for different market grading standards. That is what Kuronga does. It helps farmers begin to understand the importance of on-farm grading, how to execute it effectively and subsequently target different grades to the appropriate market. Buyers also get real world benefit as they can specifically communicate grading requirements on a dedicated platform that clearly shows their suppliers what they need and expect from them.

Matchmaking

· 3 min read
Tendai Chitapi
Oliver Windram

One of the first questions we get asked by investors is why Africa?

Several really, but the first is that is where we are from. We both grew up and went to school together just outside a little town called Marondera, in Zimbabwe. We get Africa, we understand it and see the huge potential for growth in a young startup willing to tackle one of the many unique challenges that the agricultural sector face in Africa.